Bread bags

Bread bags: does it need the package?

There is no direct answer on this question. Local governments in some parts of Russia didn't leave any choice to bread manufacturers, as they confirm by law obligation of the bread package. In this article we tried to collect as a lot of information, according to this question and help to manufacturers to make a right decision, which will suit them.

Why does bread bags need?

To pack or not to pack baked bread – it's very important question for manufacturers. From this decision depend the gain of the bread manufacturing, if YES, than the factory needs to have special equipment, also you need to find a staff. What are the positive properties the bread bags has?

The package helps to protect the product, also it's increase the storage, by the way it is possible to put not only the information, but also ad, so you can use the bread bags as a marketing idea. Bread bags are protect the product from the negative influence of the invironment, protecting the bread from the wet and dust, insects and destruction, what allows to save the trade dress ducring the transportation from manufacturer to the customer.

The starch which has in bread in the type of flour paste – get older during the storage, this makes some irreversible processe. The density of the starch increase and the wet appears, the bread itself get stale. Ofcourse one can not to stop the process of drying up, but the bags could increase the storage time. Bread bags also can be made from paper, but also they could be made from polymere materials – existent assortment gives a number of variants to choose from.

Putting on the bag some information gives a possibility to customer, to know something about the manufacturer, also to see the structure and the storage time of the bread. All needed information is printed on the package.It would be perfect if the bread bags are transparent, in this case the customer has possibility to choose the bread evaluating it's quality and how tasty does it looks. For the manufacturer bread bags gives a possibility to save it from the fake and this fact is also for that the bread needs to have a bag. And the last thing is marketing. What is the function of the bags from this side? Try to choose the bread you like, on the shelves among dozen of different types. Is it impossible? Yes, it is. But only in the case when all the products looks like the bricks. To make the customer buy your product, you need to make transparent bread bag bright and attractive. With pictures and inscriptions. Transparent bags with bright and attractive inscriptions and printings, covered the package would be notable on the shelves and would keep the customer look on it. If the attention to the product would increase than the demand would increase also, it means that the incoming profit would also increase.

A variety of packaging material

Getting acquainted with the various publications on the topic of packaging materials for bread, as in periodicals and on web pages, you can definitely get confused what to choose: cellophane, waxed paper, plain paper, polyethylene, polypropylene, BOPP. Since the company engaged in manufacturing of packaging material are not fully known, but changing it to different brand names, or abbreviations, the difficulty of choosing to become more acute, and only by specialists. In order for any manufacturer can choose the right packaging for bread, it is necessary to provide all the necessary information, and it will determine the criteria.

To begin with, we can rule out that the materials are not intended for packaging bread at all. These include - cellophane or as it is called hydrocellulose film, for the manufacture of which are alkali cellulose xanthate (viscose). This material is very sturdy, and expensive, to date, it is packed only elite products, such as rare fruits in sliced form, or expensive cigars. It is understandable why such material is not suitable for packing bread, because it is very expensive. The author of this article believes that the name of the cellophane from the statements of some of the journalists is characteristic only of the fact that they used to call any film ordinary cellophane.

The following material, which is doubtful - it's paper, and bags of it. Undoubtedly, packed bread in the paper can. But not in normal and in special types of paper that cost will be commensurate with the price of bread. Some stores offer their customers packing of bakery products in paper bags, but it is the policy of the store, not the employer manufactured bread, this method is suitable for retail trade. In addition, the paper packaging is opaque, so the buyer can not get enough information about the product. Also, the author does not specify information about the shelf life of bread in paper bags.

Problems is the use of packaging for different types of polyethylene, as IPA - low-pressure polyethylene and HDPE - high blood pressure. As everyone knows, this kind of stuff is not very transparent, and has a matte finish, so the bread in a bag loses its appeal and marketability. Lack of gloss makes bread the old view, the feeling that the bread is on the shelf in the store are not the first day. The main disadvantage of HDPE and LDPE in the fact that they do not have the required properties for bread, since bread in this package is not breathing, so the next day moldy. You can certainly find a way out of this situation, the perforation of a package that is doing is a small hole packages. But is it necessary, moreover, that the attractiveness of bread still suffers.

The films, which offer branded foreign manufacturers are able to more confusion in the choice of how to help. All materials available are only polypropylene PP and PVC PVC. Polypropylene is the divided two types - directed and undirected. This is not surprising. Packaging of bread in our country is a relatively new occupation, while abroad the process has long passed the test, and preference is given mainly to these materials for packaging bread: PP - polypropylene and PVC - polyvinyl chloride.